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Case Study

A bilingual platform for an organization protecting public health

The Canadian Covid Society launched with an urgent need and a tight deadline. What started as a French-language build became an ongoing collaboration: bilingual platform, custom API integrations, and organizational involvement that extended well beyond the website.

Bilingual Web DevelopmentCustom Plugin DevelopmentThird-Party IntegrationsOngoing Support
The situation

Urgent mission, tight timeline, two official languages

The Canadian Covid Society was doing urgent work, cutting through misinformation to bring science-backed public health information to Canadians navigating an ongoing pandemic. They had an existing English website. What they needed immediately was a French-language version, built fast and built properly.

After the French site launched, it quickly became clear that the organization's digital needs were growing faster than a single build could address. New campaigns, new fundraising initiatives, new content sections, and all of it needed to exist in both languages, maintained with parity, updated continuously.

What started as a development engagement grew into something more substantial: a long-term collaboration that touched the website, the organization's tools and processes, and eventually included board-level involvement.

The bilingual requirement

For a national organization serving both English and French Canada, a bilingual digital presence wasn't optional. The French and English sites needed to be functionally and visually equivalent, not a translation afterthought, but a parallel platform maintained with the same care and attention.

The pace of change

The Canadian Covid Society's work evolved continuously as the pandemic evolved. Their website had to evolve with it. This wasn't a project with a defined end state. It required an ongoing development relationship that could respond quickly and keep both versions of the platform current.

What we built

A platform designed to grow with the mission

The Canadian Covid Society's digital presence grew from a single-language site to a full bilingual platform with custom integrations, developed iteratively as the organization's needs became clearer.

Canadian Covid Society English website on a tablet: homepage with public health messaging
Canadian Covid Society French website on mobile: French and English versions maintained in parallel
Bilingual Platform

French and English: built and maintained in parallel

The engagement started with an urgent need: a French-language version of the site, under a tight deadline. After successfully launching the French site, the scope expanded to full bilingual platform management, maintaining feature and content parity between French and English versions of the site as both continued to evolve. Every update, new landing page, and new content section was implemented in both languages.

Custom Integrations

Third-party services connected through custom plugin solutions

The Canadian Covid Society's work required integrating third-party service APIs that no off-the-shelf plugin handled adequately. We developed custom WordPress plugins to connect these services, written to work within the site's existing architecture and stay maintainable as the organization's needs evolved. These integrations were built to be reliable and to grow alongside the platform rather than becoming technical debt.

Ongoing Iteration

A platform that grows with the organization

The Canadian Covid Society didn't need a finished website. They needed a digital platform that could keep pace with an organization that was actively growing and expanding its reach. We worked continuously with the society to add new content sections, build campaign landing pages, support fundraising efforts, and refine the site as their mission and strategic goals developed. That ongoing collaboration extended well beyond the website itself, including board-level involvement and strategic guidance on tools, processes, and operations.

Outcomes

What we built together

The measure of this engagement isn't a single launch. It's the ongoing capacity we helped build. A bilingual platform that can support fundraising campaigns, public health communications, and organizational growth simultaneously.

  • Full bilingual presence serving both official language communities
  • French and English versions maintained in parallel with full content parity
  • Third-party service integrations supporting the organization's public health mission
  • Custom plugin solutions that are maintainable as the organization grows
  • Platform continuously expanded alongside organizational growth
  • Ongoing collaboration spanning development, strategy, and organizational operations

Need a digital partner, not just a developer?

Some projects need someone who can grow with the organization. Let's talk about what that looks like.